What do you do if your pet enterprise fails? If you're a brave (or perhaps foolhardy) entrepreneur, you build something even more ambitious. Such is the case with Nick Oba. When his contributor-driven online magazine failed back in 2010, he came up with a bigger idea: take on Facebook, but make the members into shareholders. And thus Zurker was born.

When trying to rank well on Google, you want to get as many factors working for you as possible. If you can use a few effective techniques your competitors overlook, so much the better. Keep reading for some ideas.

You run a local business, and you claimed your Google Local listing so searchers would see your website. That's a start, but with Bing and Yahoo together holding more than a quarter of the search market in the US, you're still leaving money on the table. Fortunately, you can easily get onto Bing Local by following a few simple steps.

In this article Im going to lay out a method so devastatingly effective for getting top search rankings really fast that its simplicity might surprise you.

What do a great cook and a great blogger have in common? A lot more than you might think. So grab a quick snack and keep reading for an explanation you can really sink your teeth into.

Streamlining and simplifying seem like such good things on paper. Strangely, though, when Google is the one doing the simplifying, and the subject of the process is its privacy policy, most observers get hot under the collar. Why is it so bad when Google does it?

I've only just started writing here at SEO Chat and already I think Ive created a bit of a problem. Ive discussed several techniques, but provided no real way of turning those into a single cohesive strategy. Consider this piece the first part of my correcting this issue.

Every marketer knows that anything “above the fold” will attract the most attention. That's why many advertising-supported websites put lots of ads near the top of the page. Now these ads are attracting some possibly unwanted attention from Google.

Personalized search makes it much tougher to know your site's exact standings in the SERPs. But you can use some of the recent changes to Google's features to help your pages turn up high in the results, and attract the traffic you're looking for.

Google blacked out its logo earlier this week to protest two bills currently making their way through Congress: the Stop Online Piracy Act (SOPA) and the Protect IP Act (PIPA). They're not alone; many websites went completely black, displaying statements as to why they oppose these bills and often linking to other sites for more information. But the battle's not over yet.